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| Problems
& Solutions |
| McDonalds had a problem with
difficult land acquisition procedures regarding
future sites of McDonalds franchise outlets. ComedyWorks solved it with a ten
minute in-house video cassette training aid
utilizing a series of sometimes humorous and
sometimes serious buyer/seller scenes. |
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| The complexities
of retail credit, revolving charge accounts and
consumer interest rates were reduced to corn
dogs, Ferris Wheels and other attractions at a
county fair. Shot on location in Indiana with
Shelley Long, ComedyWorks' award-winning film,
"A Day At The Fair," was for the Retail
Credit Association. |
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| To kick-off Computerland's International Sales
Meeting ComeyWorks brought to life the
animated characters "Max and Fred" from
Compterland's national advertising campaign. The
seven minute videotape was a "Planes, Trains
and Automobiles" odyssey of their journey to
the convention in Montreal, Canada, and
introduced the theme of the meeting -- "An
Unlimited Partnership." The videotaple
culminated with a live appearance by "Max
and Fred," who then proceeded to trade jokes
with the new CEO of Computerland. |
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| For Apple
Computers' International Sales Meeting, ComedyWorks functioned in a variety of
ways to augment their theme -- "Back To The
Future." ComedyWorks was incorporated into
the opening of the convention, a full-blown,
live, musical extravaganza, providing the comedy
element: a "mad" Research and
Development scientist introducing a robotic
Salesperson of the Future. Prior to the Awards
Dinner, ComedyWorks presented a series of
sales/management sketches that enabled the sales
reps and managers to laugh with each other as a
means of mending some fences and getting the
company ready to go "Back To The
Future." |
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| NaChurs
Liquid Plant Food had a problem -- how could they
introduce their new company president, pat their
field reps on the back and thank their loyal
customers? Especially when those loyal customers
are farmers spread across the country? ComedyWorks' solution: A tour!
Traveling from Minnesota to Florida, ComedyWorks
performed humorous informational vignettes with
the theme: "Suns Up On A Brand New NaChurs'
Day." |
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| United
Airlines wanted to show travel agents the
benefits of ticketing through their new Apollo
Computer System. So ComedyWorks did a comedy film showing
the trials and tribulations of a typical agent
suffering through the complex and constantly
changing fare structures. Shown at a travel
agents' trade association meeting, the unlikely
hero of the film, "Captain Apollo,"
became the talk of the gathering. |
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